Non-Toxic Lip Products

Lips you’ll love, naturally.

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DISCOVER PURE CLASSIC LIPSTICK

What type of lipstick is best for me?

The best lipstick for you depends on the finish and formula that suits your style. Coastal Classic Creations® Pure Classic Lipstick offers toxin-free, cruelty-free options designed for long-lasting wear and effortless elegance. Whether you prefer a creamy, matte, or sheer finish, each shade is crafted with biodegradable, plant-based ingredients to nourish and enhance your natural beauty.

If you love full-coverage, long-wearing color, Pure Classic Lipstick glides on smoothly, delivering rich, enduring pigment without creasing, feathering, or drying. For a more lightweight, sheer look, explore our buildable shades that provide a soft, natural finish with a breathable feel.

Looking for added lip care benefits? Our formula is enriched with moisturizing botanical oils, ensuring hydration and comfort with every wear.

What lipstick color should I wear?

Every beauty collection should have a signature red, nude, pink, and bold pop of color to complement different moods and makeup looks. Your ideal shade should harmonize with your skin’s undertones while reflecting your personal style.

Not sure which shade is right for you? Use our Shade Finder to discover your perfect match—effortless, elegant, and uniquely yours.

What is the most popular Pure Classic Lipstick shade?

Some of our most loved shades include Venetian Red, Tranquil, and Sweater Weather, each offering timeless elegance with a modern, toxin-free formula.

How do you apply lipstick properly?

Step 1: Prep your lips with a hydrating balm to ensure smooth application.

Step 2: Define your lips with a lip liner that complements your chosen lipstick shade for a polished finish.

Step 3: Apply your lipstick, starting at the center of your lips and working outward for even coverage.

With Pure Classic Lipstick, experience beauty that is as effortless as it is luxurious—crafted with care for you and the planet.