Pure Classic Lipstick

Non-Toxic & Lead-Free Lipstick

30+ high-performance shades, tested to meet rigorous EU and FDA standards and formulated without parabens, phthalates, synthetic dyes, or lakes.

Quality, clarity, and respect for the individual.

Often described as “lead-free,” our formulations use high-purity mineral pigments that are rigorously refined and tested to meet strict FDA and EU safety standards for heavy metals.
Learn more about our cosmetic colorants.

Explore our Collections

From non-toxic, lead-free lipstick to botanical skincare, organic body care, and gemstone jewelry.

THE COASTAL FRAGRANCE EXPERIENCE

Artisanal Pure Perfume

Beautiful, distinctive scents crafted with high-purity standards and non-toxic formulation.

Non-Toxic Beauty Insights

The Truth About "Lead-Free" in Clean Beauty: Why Standards Matter

The Truth About "Lead-Free" in Clean Beauty: Why Standards Matter

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What Does Non-Toxic Beauty Really Mean?

What Does Non-Toxic Beauty Really Mean?

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Explore More Insights